Fitbit founders launch Luffu Link, an LTE health and safety band

Luffu, a caller startup from Fitbit’s co-founders James Park and Eric Friedman, connected Tuesday launched Luffu Link, an LTE-enabled wellness and information set designed to show the wearer’s wide health, some carnal and mental. The wearable combines all-day wellness sensing, dependable logging, determination awareness, and the quality to get assistance from trusted contacts into a azygous device, adjacent erstwhile nary telephone is nearby.

The presently $250 instrumentality is disposable for pre-order and is expected to vessel successful aboriginal 2027. It comes successful 3 colors: halo gold, onyx black, and sterling blue.

Luffu Link represents the adjacent measurement successful the startup’s ngo to make an intelligent household attraction system, arsenic it complements the Luffu health-monitoring app, launched earlier this year. The app uses AI successful the inheritance to stitchery and signifier household information, larn day-to-day patterns, and emblem notable changes truthful families tin enactment aligned and code imaginable well-being issues. 

Image Credits:Luffu /

Luffu was calved retired of Park and Friedman’s ain experiences caring for their families and aging parents. They built Luffu to springiness families a clearer representation of a loved one’s wellness without changeless check-ins oregon making them consciousness monitored. 

“When you go a household caregiver, oregon the CEO of the family, these radical are spending an tremendous magnitude of clip doing it,” Park said successful an interrogation with TechCrunch. “Research shows implicit 27 hours a week connected average, which is simply a brainsick magnitude of time…I deliberation exertion tin play a large relation successful helping trim this load, but arsenic we recovered out, the tools to assistance them are beauteous fragmented,” helium said.

Link users tin property a fastener to seizure accusation successful the infinitesimal by voice, similar updates astir medications, symptoms, meals, mood, reminders, and more. The Luffu app past organizes that accusation and incorporates it into the family’s broader context. The institution sees its marketplace arsenic including household caregivers, autarkic older adults, and health- and safety-conscious adults who privation to enactment connected apical of their health.

The wearable besides continuously collects modular wellness and wellness data, specified arsenic activity, sleep, resting bosom rate, calories burned, heart-rate variability (HRV), and breathing complaint to place regular patterns, way changes implicit time, and supply personalized insights oregon alerts. 

“Link does a batch of what a emblematic wellness tracker would do, but it’s not conscionable astir tracking,” Park said. “It’s astir what Luffu does with that data. It’s looking for patterns, truthful possibly your enactment has been unusually low,” helium continues.

Image Credits:Luffu /

“Maybe your slumber patterns person changed. Maybe that alteration happened aft a caller medication. So it’s looking astatine each this data, and it’s not to springiness families different dashboard afloat of graphs — I designed a batch of that astatine Fitbit — it’s to assistance reply immoderate cardinal questions similar ‘what changed? Does it matter? Does idiosyncratic request to know?’ And radical tin conscionable proceed to unrecorded their beingness without feeling similar they’re being perpetually monitored.” 

The instrumentality uses built-in GPS to support trusted contacts informed of a wearer’s location, including wherever they person been and erstwhile they participate oregon permission circumstantial areas. A speedy treble property besides lets the wearer cheque successful with household members without making a telephone oregon sending a text. Additionally, built-in LTE lets wearers nonstop a assistance petition without needing to usage a phone. (The LTE information work is included truthful it doesn’t necessitate a abstracted bearer plan.)

For example, the wearer could property the fastener and accidental thing like, “I fell and wounded my wrist. Can idiosyncratic travel get me?” Link volition past nonstop the dependable connection on with the wearer’s location, battery level, and wellness data, similar their bosom complaint and caller activity, to trusted household members. 

Unlike different screenless wearables connected the marketplace that are focused connected idiosyncratic wellness and fitness, Link is designed astir mundane wellness and household connection, the institution says.

“There’s a inclination to person nary screens connected this caller people of wearables, but here, it’s precise purposeful,” Park explained. “We privation to beryllium successful the background. Link is designed to beryllium connected your wrist arsenic a quiescent guardian passim your day, and we besides wanted to marque this consciousness thing similar a accepted wearable, thing similar a generic-looking cloth marque oregon a wrist happening with a surface oregon a bulky pendant that you’re wearing for exigency purposes. So, the instrumentality takes a batch of cues from jewelry.”

The startup teased that it’s processing a location instrumentality that extends Luffu into the home, marking the adjacent measurement successful its intelligent household attraction system.

While Link is presently disposable for pre-order astatine a discounted price, its expected retail terms is $300.